An award-winning branding and packaging design agency who specialise in creating distinctive, impactful brand identities and packaging for some of the world’s most loved FMCG brands. Work combines strategic insight with creative excellence to help brands stand out and grow.

Key Responsibilities:

This role combines brand strategy, insight generation and new business support, working closely with Client Services, New Business and the Strategy Director.

New Business & Business Development

• Research markets, categories and consumer behaviour to uncover insights that support new business opportunities
• Conduct competitor analysis for prospective and existing clients, identifying gaps, opportunities and emerging design and branding trends
• Support the New Business team by researching prospect brands and tailoring insights and strategic narratives for pitches
• Create strategic content for new business presentations and contribute directly to pitch development
• Develop and present thought leadership pieces to support business development initiatives
• Produce marketing content for articles, features, newsletters and LinkedIn in collaboration with the Social Media team
• Stay up to date with social media, branding and design trends relevant to new business growth

Brand Strategy & Client Work

• Analyse branding, packaging and communications across client brands
• Develop clear and inspiring creative briefs to guide the design team
• Create brand positionings, naming for new brands, sub-brands and variants
• Support Client Services with strategic rationale and storytelling for creative presentations
• Develop mood boards and visual tools to guide the creative process
• Write copy across brand platforms and presentations
• Participate in strategic and creative workshops with internal teams and clients

Key Skills:

• At least four years of brand strategy experience, marketing campaigns and communications.
• Be an outstanding facilitator – experienced in designing and leading workshops, that enable creative leaps and break through political impasses.
• Experience of working in and/or with large, complex organisations, and in client-facing roles.
• Positive and persuasive – able to inspire confidence in people at all levels, and a true ambassador for the company.